Behind the Spotlight



Who am I ?

Hi! I am Ritwika and if you’re on this page, it means you’re interested to find out about me! So, here goes…. I was born in Calcutta, brought up in Singapore and lived there for over 22 years. My family is still back in Singapore and I shuttle a lot between Sg & Mumbai. I studied business at the University of London & I’m also a post-graduate in communications. I had started my career in PR & Marketing in Singapore before coming to Mumbai.

From Singapore to Mumbai – why? 

This is one of the most common questions I get asked on my social media platforms. What brought me to Mumbai was my love for theatre. I was with a theatre group for 1.5 years, having participated in a good number of plays and skits all over the city. I have been living in Mumbai for over 5 years now and well, this city has become my home! Over the years, I have done a few ads, music videos and even cameos on TV soaps (hell ya!). Well like they say, you should try out everything in life. No, I don’t regret any of it. Every experience has taught me something about myself.  I truly enjoy being on stage but unfortunately, I couldn’t only depend on theatre for a livelihood. I took up writing assignments with a number of esteemed local & international publications such as World Spa & Travel Magazine, Epoch Times etc. One thing led to another. And before I knew it, I started scripting, producing and presenting shows on television – I’ve appeared on History Channel, NDTV, MTV, Nippon Network (Japan) and Bloomberg TV India. These shows were a combination of lifestyle, travel, entertainment, fashion, food & luxury.

Am I a full-time blogger?

Well, currently, I anchor a TV show on WION (Zee Media) called MELT that dives deep into the world of advertising, media & marketing. I also write for MELT magazine and host their digital show, Creative Picks. That’s my full-time job. Apart from that, I emcee a lot of social, corporate & lifestyle events. I also spend a considerable amount of time on my dance & whenever I get a chance, I participate in plays and go for auditions. My typical week is quite packed but I like it that way. Of course, it’s not easy but I am so glad that I have this blog to document my journey.

Why blog?

I started Spotlight because I always wanted an outlet to express my thoughts; about random things and daily musings. Living alone in a city like Mumbai isn’t the simplest thing in the world. Of course, now I have a lot of friends but initially, it used to be tough. I’d write to sort of let it all out. And if you skim through my old blog posts, you’d see a lot more stuff about me, as a new girl in the city. Soon, brands started approaching me for collaboration. They had seen my photographs & loved my styling + beauty tips. Honestly, I do not think I have a ‘perfect’ sense of style. I just dress the way I want and I am open to trying out new things, once in a while. But this isn’t just another fashion blog. You’d see a lot of other stuff like food, film reviews, travel, confessions, inspiration for women in their 20s and basic updates on my life, work etc. And I see this blog as an extension of my personality.

It’s been five years and Spotlight has become an integral part of who I am. I have collaborated with well-known brands and talented people. I have tried to put everything I like (films, fashion, beauty) … all under the spotlight. The encouraging response from my readers has made me even more eager to document everything I possibly can.

I hope you enjoy reading my blog. Feel free to click around, leave a comment or send me an email. I promise to do my best to respond as soon as I can.

If you would like to know more about my blog in terms of numbers & stats, you can visit the ABOUT page. If you love writing and would like to contribute on Spotlight, please drop me an EMAIL. If you wish to collaborate with Spotlight for any campaign, do visit the SPONSOR page.  Visit the PRESS page for the different media coverage in which this blog or I myself have been featured. It also contains articles written by me for magazines, websites and newspapers.


Keep reading & keep the love coming in! xoxo


 Get in Touch :

Twitter :
Instagram: Instagram/ritzdotcom

11 thoughts on “Behind the Spotlight

    Ausaf Abidi

    (February 8, 2013 - 11:43 PM)

    Loved your blog! ‘Phir bhi dil hai hindustani’!!
    Lotsa bollywood and yummy food 🙂


      (February 8, 2013 - 11:45 PM)

      Thank You :)) !

        Ausaf Abidi

        (February 8, 2013 - 11:48 PM)

        You are welcome! I am following you now 🙂


    (February 23, 2013 - 12:37 AM)

    ciao! luvFAB blog.


    (June 11, 2013 - 8:30 PM)

    awesome blog you have there, great fashion and film news.


    (August 9, 2013 - 3:03 AM)

    gives a fresh feeling! 🙂


    (July 9, 2014 - 1:20 PM)

    amazing work , the blog looks awesome , keep up the good work … really enjoy everything about your blog its the right blend of films , fashion and beauty .best of luck for all your future endeavors. cheers..

    […] Behind the Spotlight […]

    Arti Umrotkar

    (July 15, 2014 - 12:07 AM)

    Dear my friend Ritwika,
    I impressed you and m so proud of you. keep it up! Muah 
    Love n Missing you,


      (July 19, 2014 - 12:16 AM)

      Thanks a lot Aaarti !! 🙂

    himanshu mittal

    (May 2, 2018 - 11:43 AM)

    [* Shield plugin marked this comment as “0”. Reason: Human SPAM filter found “media marketing” in “comment_content” *]
    Hey Ritwika,
    Hope you are doing fine at your side.This side himanshu Mittal,founder of Complay Digital Media a startup digital media company working on digital network of creators,youtubers & influencers .We have our youtube marketing portal which is already used by many youtubers & bloggers all across india. We are soon launching our influnecer marketing & collabration platform for creators.So, we are inviting you to join our digital network.We will give you free social media marketing & content staratergies for social media Growth.Looking forward for positive response.

    Thanks & Regards
    Himanshu Mittal
    Complay Digital Media Pvt. Ltd.

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